insurance marketing ideas – Avenge Digital

HOW TO INCREASE INSURANCE RENEWALS

August 2, 2017
steverogers

In my last post, I wrote about how implementing the use of a claims app can also increase renewals due to customers liking the ease and dependability of you and your agency. While on the topic of renewals, let’s talk more about how to increase them, why some customers don’t renew and how to maintain […]

July 19, 2017
steverogers

I post a lot about how the insurance industry is changing due to technology. A major change, that could especially impact future, specific, inbound calling auto insurance customers due to technology, is the autonomous or self-driving car, which most experts think will be dominating the roads by 2030. Much like I wrote in my last […]

July 13, 2017
steverogers

My last post was about 2017 trends we’ve seen in the insurance market. Another trend that has been popping up and will drastically effect auto insurance rates and how they are managed and sold, is UBI, or usage based insurance. According to insurancebusinnessmag.com UBI is expected to increase globally, from 12 million to 142 million customers, in […]

July 11, 2017
steverogers

In the past few years we have seen the insurance industry go through some major changes. Whether it’s getting your leads through inbound customer calling, using social media or buying leads, the insurance world has changed. As an Agent, you need to make sure you keep up with these changes and adapt how you do […]

July 7, 2017
steverogers

As an insurance agent how do you know if you are providing your existing and new inbound calling customers the best service you can? Simple, ask. How am I doing, is an easy question to ask, but not always an easy question to get answered. A way to solve this problem is through a survey. […]

July 5, 2017
steverogers

When thinking of selling insurance coverage we often think of it in terms of categories; auto, home, life, boat, motorcycle, business, etc. But what if you looked at the bigger picture of insurance sales and think more about umbrella selling to your inbound consumer insurance calling customers instead of singular selling and see if you […]

June 29, 2017
steverogers

Recently, I posted why giving free auto insurance quotes is a great way to grow business. Today I want to take that idea a step further and talk a little bit about how to make those quotes stand out among the rest. Auto insurance quotes are everywhere, they are free and most likely if you did […]

June 29, 2017
steverogers

There are many ways to gain new insurance clients, you can create your own leads or use live leads through inbound consumer calling. Regardless of how you are gaining new clients agents must continue to market themselves and their agency. I have talked about marketing ideas in the past and most recently wrote about ways […]

June 20, 2017
steverogers

In pasts posts, I have written about how to market your insurance agency to new clients and inbound callers. But what if you want to market a specific section of your agency, say auto insurance? Below are a few ideas of how to specifically target audiences with marketing auto insurance. Participate in Local Auto shows […]

June 12, 2017
steverogers

As you probably know, we specialize in consumer initiated inbound calls, but what does that really mean for you? I talk all the time how the world has gone digital, and like so many business, so did the insurance industry. However, when they did, many agencies and marketers used online lead services to gain more […]