Uncategorized – Avenge Digital

THE 2017 US AUTO INSURANCE STUDY PROVIDES MIXED REVIEWS ON CUSTOMER SATISFACTION

November 8, 2017
steverogers

According to the J.D. Power 2017 U.S. Auto Insurance Study, the number of customers receiving an annual rate increase of more than $200 per vehicle has more than doubled during the past four years. This has had a considerable negative effect on customer satisfaction, and creates a tense marketplace for agents and brokers nationally. The thought […]

November 6, 2017
steverogers

If you’re one of the millions of Americans who owns a permanent life insurance policy (or are thinking about getting one!) you’ve probably done it primarily to protect your loved ones. But over time, many of your financial obligations may have ended. That’s when your policy can take on a new life—as a powerful tool […]

August 31, 2017
steverogers

Adding video content to your insurance website is a great way to make effective, interactive content, visitors will not only learn from, but also share. I know, I have written about how the insurance industry is lagging on the technology train, but an easy way to get back on that train is through web based videos. […]

August 28, 2017
steverogers

An easy way to provide your customers with insurance resources, and a solid way for free marketing is to add a blog to your insurance website. Blogs are usually free to set-up, are often short posts that take minimal amount of time to write and provide content to your various social media channels. But, brainstorming ideas for […]

August 25, 2017
steverogers

We talk a lot about why it’s so important for your insurance business to communicate with your inbound calling clients. We have listed many ways to reach out to them, but one we haven’t really touched on is a blog. Adding a blog to your insurance website provides a great resource for your customers and a way […]

August 23, 2017
steverogers

Last post, we talked about how selling on priceis not as useful as you had hoped for your insurance agency. Instead of selling on price, I suggested selling on value, but how do you do that and what does value really mean? Value is defined as the importance or usefulness of something. Using this definition and […]

August 21, 2017
steverogers

Remember when your friends were all doing something and you wanted to do it and your Mom said if everyone was jumping off a bridge would you? Well, your Mom was probably right then, and she would be right now if you are considering selling insurance based on price, because “everyone” else is doing it. […]

August 16, 2017
steverogers

Industries are changing every day. Factors that have recently brought on the biggest changes are customers and technology. The changing and growing of customers and technology has had a major impact on the insurance industry as we know it, and the impact shows no sign of slowing down. A recent Huffington Post article wrote: “The way […]

August 14, 2017
steverogers

We talk a lot about inbound customer calling and how it is a great way to gain new business and customers. In this post, I want to take the idea a step further and look at how to optimize these calls to ideally increase sales and customer satisfaction. Although it seems customers only want to […]

August 11, 2017
steverogers

The internet is a huge part of society, and as we move further into the future the way people communicate and share information has moved from literal word of mouth to social media shares and chatter and online review sites. Online reviews are not only for restaurants and products they can also serve as an […]